HOW DO WE MEASURE UP ?
Over the past 33 years, MAS•9375 has remained an active force in commercial real estate brokerage. In that time we have handled brokerage transactions that include: raw land, development sites, apartment complexes, shopping centers, industrial properties and office buildings. These transactions range in value from hundreds of thousands to several million dollars – a wide range of experience. We understand the complexities of commercial brokerage transactions. And we bring that experience to bear, meeting the individual needs of our clients.
It’s a well know fact that when it comes to results, bigger is not necessarily better. By their very nature, big firms must concentrate on quantity, not quality. As a result, they cannot afford to provide the high level of individualized service that discriminating clients prefer. On the other hand, a smaller firm such as ours can be more agile and focus on specific client needs. We respond to those needs quicker, and with a higher quality of service. And by employing high-technology tools, we have access to virtually all the information used by the larger firms.
Our expertise consistently nets our clients the highest value in the shortest possible time. It is critical to the success of any brokerage transaction that ALL service components be handled expertly. Attention to detail is the key. Only through an organized effort are all the details identified and handled. Over the years, we’ve developed a highly organized approach to our service. Utilizing project-specific checklists to cover every area of our service, we can assure you that no detail is overlooked. This highly-structured organizational system allows us to deliver the best possible service in the shortest period of time.
BROKERAGE SERVICE OVERVIEW – Whether the project is large or small, our brokerage services consist of three basic components:
Research – Several areas of research are explored in order to market the property more effectively. It’s simply not enough to know what other competitive properties are selling for. In addition to the standard market research performed by other firms, we dig deeper. We discover how properties were sold and to whom. With access to a database of every property sold in Maricopa County, we seek out what buyers are buying, and why. Factors important to value, such as trends in appraising, available financing, and categories of buyers, give our clients the competitive edge.
Marketing – It’s critical to properly expose a property to its best advantage in any market. Simply sending out a slick package doesn’t get it done. What goes into the marketing package and how it’s presented are important, but our marketing efforts don’t stop there. Effective promotional campaigns are nearly an art. And many years of experience has taught us the elements for success. Targeting the right buyers, properly exposing the property to those buyers, and having the right answers when they are interested are all crucial. You’ll find our marketing skills will work to your advantage.
Negotiation – Finding interested buyers that qualify is only half the battle, closing the sale is the ONLY result that counts. And while popular in some circles, an adversarial approach to brokerage is ineffective at best. We approach negotiation as “problem solving.” Effectively solving the problems that block a sale always result in the best price and terms for the client. Generating offers simply isn’t enough. Behind every offer are unique buyer needs. Discovering those needs and matching them with the client’s requirements are an integral part of the “problem solving” process. From environmental reports and estoppel certificates to pro-rations and closing statements, no transaction is without its problems. Solving problems in our client’s best interests is where we shine.
BROKERAGE OF SMALLER PROPERTIES:
There are several factors that are unique to the successful brokerage of smaller properties. These are often overlooked by firms that prefer the “bigger dollar” sales. Buyers of small properties are atypical purchasers. A large percentage of these buyers become “owner/occupants” usually paying closer to “fair market value” than the average investor. The “owner/occupant” sale is a specialized type of transaction, with specialized requirements, including: structuring of terms, unique financing and buyer’s use. Frequently, existing tenants make the best buyer prospects. Yet, it’s important to be discreet; good tenant relations are easily destroyed. However, if they are first scrutinized, then approached professionally and educated in how they may become an “owner/occupant” there is very little risk. Having handled several of these specialized transactions, we are uniquely qualified to avail our clients of this “owner/occupant” segment of the market.
When it comes to commercial real estate . . . just think of us as your in-house experts.